Update from CHA

Monday, January 14, 2013

The Craft and Hobby Association (CHA) Winter Conference and Trade Show in Anaheim has been awesome and inspiring.

We’ve had a chance to meet up with retailers and designers and to see what’s new or up-and-coming in the industry, and we’ve come back with lots of new ideas for projects that you can make using a wide variety of DMC products.

Our new Emma Broidery Memory Thread How-to Guide 5×7″ spiral-bound book showing you a huge variety of ways you can use our popular Memory Thread was a hit. It earned the distinction of being one of CHA’s Hot 20 new products.

Here’s a photo of the display in our booth featuring some of the projects featured in the book…  I love the mini me standing on the table!

Our new family members were also a hit.  DMC has added three adorable new critters to our ready-to-stitch plush stuffed animals collection.

The Exotic Birds Collection features an adorable peacock, toucan and flamingo with tons of personality. You can customize them with stitching on their Aida bibs.

The birds will be available March 1, 2013 at independent needlework stores as well as major craft and fabric retailers nationwide.

Young crafters will love the new products added to the Prism Craft Products line.

The Prism Mini Packs and Prism Sparkle Packs containing coordinating assortments of 6-strand floss and Prism Mini Craft Box with extra bobbins and handy compartments will be available in stores in April of this year.

Each Prism collection contains an assortment of bright and bold colors or metallic sparkling threads, and will inspire endless opportunities for younger crafters to be creative!


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Categories: Embroidery, Industry News, Thread Crafts Tags: , , ,

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